拾起熠熠發光的藏品

Sharing the Magic of Stories from the NMTL Archive

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book book

計畫源起

About NMTL’s Archive Adaptation Project

為拉近文學藏品與社會大眾間距離,及推動文學跨產業發展,國立臺灣文學館於2018年推出「拾藏:臺灣文學物語」,是臺文館典藏品主題書寫的媒體,及協助商業應用相關商品、活動之轉譯媒合品牌。

「拾藏:臺灣文學物語」有在時代的流轉當中,和文學博物館神秘的內在中,「拾」起熠熠發光的「藏」品之意。同時,這些藏品也都是臺灣文化珍貴的寶藏。

拾藏成立書寫平臺、培育轉譯作者,推動商品開發及行銷體驗,希望透過拾藏轉譯精神與生活風格,活化館藏,加深文學與不同領域之連結,並進行跨產業合作,推出「拾藏年度商品」,站立於文學教育,涉足生活、娛樂產業。同時,也以商品、策展之體驗形式,推動藏品知識,成為臺灣文學藏品與社會大眾、產業品牌的窗口。

The National Museum of Taiwan Literature (NMTL) launched NMTL’s Archive Select line of products in 2018 both to ‘bring literature into everyday life’ and to promote the use of literature in new and creative applications. Today, NMTL’s Archive Select is not only our brand but also a platform that encourages private businesses to develop related products and activities.

NMTL’s Archive Select embodies the alluringly enigmatic essence of the NMTL, with every spotlighted item a Taiwanese treasure of cultural and historical importance.

Archive Select is a platform supporting creative authors to adapt works into new products and marketing experiences. It is hoped that the spirit and style of Archive Select energizes the NMTL Archive and establishes new, vibrant connections with a diverse array of sectors. A regularly changing selection of Archive Select year-specific products produced by companies in various sectors is further anticipated to infuse Taiwan literature into everyday life and entertainment. Furthermore, products and curated experiences will help raise public awareness about spotlight items, plugging items from the NMTL Archive directly into contemporary social and commercial milieus.